My goal for this project was to creatively showcase the versatility of the FrosTone paper line while maintaining French Paper Company’s “retro” brand aesthetic.

The names of the paper colors are mountain-themed, so that provided a basis for the concept: mountaineering. The book is roughly the size of a field journal and features the Seven Summits (the tallest mountain on each of the seven continents). Each of the paper samples is die-cut into the shape of one of the mountains to show how the paper functions for both printing and cutting.